Publications of Place that refer to Verplanck (1955). The control of the content of conversation: reinforcement of statements of opinion.

Place, U. T. (1988e). The problem of mental content from the standpoint of linguistic empiricism [Presentation prepared for the Course on Functionalism and Content, Inter-university Post-graduate Centre, Dubrovnik, Yugoslavia (since 1991 Croatia), 7-15 September 1988] Inter-university Post-graduate Centre.
Download: 1988e The Problem of Mental Content from the Standpoint of Linguistic Empiricism .pdf

Place, U. T. (1992d). The role of the ethnomethodological experiment in the empirical investigation of social norms, and its application to conceptual analysis. Philosophy of the Social Sciences, 22, 461-474. doi:10.1177/004839319202200403
It is argued that conceptual analysis as practiced by the philosophers of ordinary language, is an empirical procedure that relies on a version of Garfinkel's ethnomethodological experiment. The ethnomethodological experiment is presented as a procedure in which the existence and nature of a social norm is demonstrated by flouting the putative convention and observing what reaction that produces in the social group within which the convention is assumed to operate. Examples are given of the use of ethnomethodological experiments, both in vivo and as a thought experiment, in order to demonstrate the existence of otherwise invisible conventions governing human social behavior. Comparable examples are cited from the writings of ordinary language philosophers of ethnomethodological thought experiments designed to demonstrate the existence of linguistic conventions.
[References]  [6 referring publications by Place]  [Reprinting collections]  
Download: 1992d The Role of the Ethnomethodological Experiment in the Empirical Investigation of Social Norms, and its Application to Conceptual Analysis.pdf

Place, U. T. (1994a). Connectionism and the resurrection of behaviourism. Acta Analytica, 9(12), 65-79.
The demise of behaviourism is traced to the advent of the serial-digital computer as a model for the functioning of the brain. With the advent of a new model in the shape of the parallel distributed processor (PDP) or connectionist network, the resurrection of behaviourism can be predicted. The relation between the two models is explained in terms of Skinner's (1966) distinction between "contingency-shaped" (modelled by the PDP) and "rule-governed" behaviour. Rule-governed behaviour in Skinner's sense is behaviour controlled by a verbal/symbolic "specification" of the relevant contingencies. The S-D computer is a device designed by a PDP (the human brain) to compensate for its own slowness and inefficiency in constructing and manipulating such symbolic specifications.
Download: 1994a Connectionism and the Resurrection of Behaviorism.pdf

Place, U. T. (1998e) Evidence for the role of operant reinforcement in the acquisition and maintenance of linguistic competence. Connexions, (4), 31-37.
Download: 1998e Evidence for the Role of Operant Reinforcement in the Acquisition and Maintenance of Linguistic Competence.pdf